Gabby’s Girls & More - Children’s Books
Web Design Portfolio Showcase
This project involved the full branding and identity design for the children's book series, Gabby's Girls & More. Our comprehensive approach included creating a memorable logo, engaging kids' character design, a vibrant color template, a playful animated logo for the children's brand, stationery, and appealing children's merchandise design.
The central focus of this brand development was to establish bright and engaging colors, captivating themes, and playful imagery specifically designed to appeal to young children ranging in age from 2 to 10. This ensured the brand would resonate with its target demographic.
For Gabby's Girls & More, we developed two customized featured fonts with a whimsical feel that would beautifully complement the central heart image of the logo – a significant element for the child who inspired the book series. The logo animation was intentionally designed with dynamic shapes and movements to be visually stimulating and captivating for young viewers.
Understanding the need for brand consistency across various touchpoints, we also focused on creating merchandise and stationery designs geared toward this young audience. The chosen images and concepts were carefully selected for their ability to seamlessly transfer between digital displays and physically produced apparel, accessories, and print items, ensuring a cohesive brand experience.
PC Optimization
Mobile Optimization
Do you like this design? I’d love to the opportunity to create a version for your brand.